Twitter: TV Shows That Live-Tweet Enjoy Lift in Follower Growth Rate | Marketing Charts
You can see the full post from Twitter here.
"Besides increasing the volume of Tweets about a show, live-Tweeting can contribute to building an audience on Twitter."
We might sound like a broken record, but it’s a point worth repeating: The conversation around your brand- particularly if it’s a show or movie with an existing fandom- is already happening. Respectfully being a part of it improves the experience for both you and your audience.
And the results speak for themselves.